Tags STORY
BrandTalk
Maybelline’s CTV spends growing in double digits: Zeenia Bastani

Zeenia Bastani, General Manager, Maybelline New York and NYX Professional Makeup, L’Oreal India, talks about the brand's marketing strategy and....

By Kanchan Srivastava

BrandTalk
Walled gardens are going nowhere: Ramya Parashar, MiQ

The Chief Operating Officer at MiQ spoke to e4m about developing advanced technology in the TV space, predictive retargeting and....

By Shantanu David

Marketing Moments
Why brands & advertisers are closely watching CTV content recognition...

Content publishers study Automatic Content Recognition data for insights into what content is performing well amongst audiences, helping them to....

By Shantanu David

BrandTalk
CTV in India can cross 60 million by 2025: Rajiv...

Rajagopal, National Head, Client Development, Finecast India, talks about the future of CTV in India, and more

By Shantanu David