On the launch of ‘The New Indian Consumer Report’, Mehta, MD, Insights Division & CSO, South Asia, Kantar, shares insights....
The growth is compared to the same period last year News has been the top genre this year, predictably due....
The New Indian Consumer Report states that brand loyalty has taken a beating due to the pandemic With almost a....
On the launch of its #WearASmile campaign, Urban Company’s Director-Marketing Tarun Menon....
It all started with IPL 2020 when established brands were sidelined by....
Bhan, Director & CMO, Max Life Insurance, discussed how the brand is driving customer engagement during the Covid-19 pandemic As....
While some OOH industry leaders say there was a 40% increase in revenue from pre-Covid days, others say it was....
Guest Article: Nishanth Chandran, Founder & CEO, TenderCuts says that if brands evolve as per the needs and requirements of....
Guest Article: Rajasekar KS, GM, Marketing, Matrimony.com highlights the innovative marketing strategy adopted by BharatMatrimony to deepen trust with customers....
Guest Article: Online gaming has seen unprecedented growth during the pandemic and Vivek Singh, Co-Founder, Stick Pool Club tells us....