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Marketing Moments
In these times, brands need to build on the foundation...

On the launch of ‘The New Indian Consumer Report’, Mehta, MD, Insights Division & CSO, South Asia, Kantar, shares insights....


Marketing Moments
TAM AdEx Aug-Dec ’20: News tops among genres with 29%...

The growth is compared to the same period last year News has been the top genre this year, predictably due....

By Team PITCH

Marketing Moments
72% urban Indians economically impacted by Covid: Kantar report

The New Indian Consumer Report states that brand loyalty has taken a beating due to the pandemic With almost a....

By Team PITCH

Marketing Moments
Urban Company's #WearASmile campaign will add missing human element of...

On the launch of its #WearASmile campaign, Urban Company’s Director-Marketing Tarun Menon....

By Nafisa Shaheen

Marketing Moments
Startups sidelining big brands as sponsors: Is the trend here...

It all started with IPL 2020 when established brands were sidelined by....

By Ruhail Amin

Marketing Moments
Customers reward brands who are attuned to their needs: Aalok...

Bhan, Director & CMO, Max Life Insurance, discussed how the brand is driving customer engagement during the Covid-19 pandemic As....

By Team PITCH

Marketing Moments
Did festive spending generate revenue growth for the OOH industry?

While some OOH industry leaders say there was a 40% increase in revenue from pre-Covid days, others say it was....

By Noel D'souza

Marketing Moments
Marketing Amidst The Pandemic

Guest Article: Nishanth Chandran, Founder & CEO, TenderCuts says that if brands evolve as per the needs and requirements of....

By Nishanth Chandran

Marketing Moments
Winning Customers’ Hearts During Covid

Guest Article: Rajasekar KS, GM, Marketing, Matrimony.com highlights the innovative marketing strategy adopted by BharatMatrimony to deepen trust with customers....

By Rajasekar KS

Marketing Moments
Will the surge in poker continue in the Post Covid...

Guest Article: Online gaming has seen unprecedented growth during the pandemic and Vivek Singh, Co-Founder, Stick Pool Club tells us....

By Vivek Singh