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Marketing Moments
'2020 is the year of consolidation and 2021 the year...

Guest Column: Deven Dharamdasani, CEO of SVG Media, outlines key industry trends....

By Deven Dharamdasani

Marketing Moments
Odisha Television FY20 net profit jumps to Rs 16.87 cr

We have been working on getting the right content mix for our channels and the popularity of each genre, says....

By Javed Farooqui

Marketing Moments
Our immediate focus is to keep pushing new content on...

In a conversation with exchange4media, Abhishek Dutta, South Asia Network Head, POGO and Cartoon Network, talks about the year 2020....

By Sonam Saini

Marketing Moments
OTT giants expected to spend Rs 2824.9 cr on original...

Netflix, Amazon Prime Video and Disney+ Hotstar together may dwarf the collective investment of Rs 2080 crore by local OTT....

By Team PITCH

Marketing Moments
This is the time to start building awareness about senior...

Piali Dasgupta, Sr. Vice President - Marketing, Columbia Pacific Communities spoke about the potential of senior living communities in India,....

By Ritika Raj

Marketing Moments
Dream11-backed FanCode bets big on transaction-led revenue model

Looking at a transaction-led model, digital sports destination will focus on customer experience and personalization to build brand loyalty Dream11-promoted....

By Team PITCH

Marketing Moments
Reality show helps drive deeper conversations with youth: Harish Narayanan,...

With the launch of Myntra fashion Superstar Season 2, Narayanan, Head of Marketing, shares insights on the growing importance of....

By Ritika Raj

Marketing Moments
Netflix to let viewers watch free content on the platform...

However, the service, StreamFest, will be offered only to a limited consumer base Streaming giant Netflix is launching a unique....

By Team PITCH

Marketing Moments
Build a valuable audience first to monetize them in different...

On the 2nd Day of e4m India Brand Conclave Joe Pulizzi, Author, Podcaster, Marketing Speaker & Entrepreneur shined the spotlight....

By Team PITCH

Marketing Moments
Amazon Prime Video eyes OTT dominance with aggressive original content...

The line-up is in addition to the platform's foray into live sports....

By Javed Farooqui