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Marketing Moments
No major impact on ad volumes in news ratings blackout

Hindustan Unilever, Reckitt Benckiser India, Godrej Consumer Products, CGMMF (Amul) and Colgate Palmolive India were top advertisers in blackout and....

By Tasmayee Laha Roy

Marketing Moments
Colgate-Palmolive launches Vedshakti Oil Pulling, expanding its Ayurvedic oral health...

Vedshakti Oil Pulling cleanses the mouth & helps it detox Colgate-Palmolive (India) Limited, the market leader in oral....

By Team PITCH

Marketing Moments
9% growth in ad volumes: ‘No rating Thursdays’ working fine...

News genre on TV saw 400-plus more advertisers during blackout compared to the period before that ‘No rating Thursdays’ seems....

By Tasmayee Laha Roy

Marketing Moments
Colgate ropes in Kiara Advani as its brand ambassador

The integrated brand campaign showcases how Visible White Toothpaste helps to achieve one shade whiter teeth Colgate-Palmolive (India) Limited has....

By Team PITCH

Marketing Moments
There’s a clear market shift towards vernacular & digital advertising:...

Sapna Chadha, Senior Director of Marketing for SEA & India, Google, talks....

By Tasmayee Laha Roy

Marketing Moments
Launch of the first Anti-bacterial Toothbrush from Colgate

Ayushmann Khurrana as brand ambassador reminds India to choose new Colgate Zig Zag Anti-bacterial toothbrush with silver ion bristle technology....

By Team PITCH

Marketing Moments
Colgate Vedshakti launches a first of its kind germ-kill Mouth...

Vedshakti Mouth Protect Spray keeps germs from building in your mouth anytime, anywhere Colgate-Palmolive (India) Limited, the market....

By Team PITCH

Marketing Moments
Vi emerges as top brand in week 36: BARC

As per the weekly data, top ten advertisers’ weekly insertions grew by 10.68% whereas brands’ weekly insertions rose by 47.75%....

By Team PITCH

Marketing Moments
Upgrade to whole-mouth-health with  New Colgate Total toothpaste

Colgate communicates the benefits through a parody video created with The Singing Dentist - Milad Shadrooh, actors Manish Paul &....

By pitchteam

Marketing Moments
Ram Raghavan appointed Managing Director, Colgate-Palmolive (India) Limited

Colgate-Palmolive (India) Limited, the market leader in Oral Care, announced the appointment of Ram Raghavan as Managing Director....

By pitchteam