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Marketing Moments
Chingari ties up with Koinage Records a music label

Koinage Records not only intends to collaborate with known artists from the industry but with independent artists across the country....

By Team PITCH

Marketing Moments
Chingari and Merchant Records collaborate to give platform to budding...

Chingari and Merchant Record’s partnership is aimed at giving all the budding artist a chance to showcase their talent

By Team PITCH

Marketing Moments
TikTok Ban: Six months on, home-grown short-video platforms vie to...

Buoyed by growing smartphone penetration, affordable data price, and depth of fresh entertaining content, the short-form video has emerged as....

By Javed Farooqui

Marketing Moments
Desi social apps eye ad-based revenue monetization model

The monetization strategies include banner ads, and those based on video and....

By Tasmayee Laha Roy

Marketing Moments
Chingari teams up with Madhuri Dixit’s online dance academy

DanceWithMadhuri will provide subscribers an opportunity to navigate across both the apps for some fun, learning and a bunch of....

By Team PITCH

Marketing Moments
Roposo, Chingari dominate race to replace TikTok in India

The government's ban on Chinese apps put the Indian video-sharing social networking platforms on a fast track to snag the....

By pitchteam

Marketing Moments
With TikTok out of scene, Indian apps eye larger share...

While apps like ShareChat are already being used by FMCG, telecom, gaming and e-commerce sectors, others like Roposo and Chingari....

By Tasmayee Laha Roy