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Marketing Moments
Does size matter? How screens impact programmatic media buying

Large screen ads lead to better experience and recall, but smaller smartphone screens often result in higher conversion rates since....

By Shantanu David

Marketing Moments
Fraud, Ethics, and Vernacular Challenges: The Problematic State of Digital...

Industry leaders provide insights into combating problematic ads, emphasizing the crucial role of education, collaboration, and robust quality assurance

By Ritika Raj