Tags STORY
Marketing Moments
Substance, Experience, Care & Surprise: David Dahan shares elements that...

e4m Screenage 2020: On the first day, David Dahan, Worldwide Managing Director,....

By Team PITCH

Marketing Moments
Auto has rebounded from April’s low point: GroupM’s ‘The Great...

With GroupM’s global advertising forecasts coming next week, The Great Shift 2020 publication provides key context to what the forecasts....

By Team PITCH

Marketing Moments
Were brands in tune with spending on radio this Diwali?

As per industry heads, brands have been cautious but there has been an upward swing compared to the last quarter....

By Noel D'souza

Marketing Moments
IPL 2020: Disney-Star India estimated to have crossed Rs 2,600...

According to industry experts, the official broadcaster has made a revenue of around Rs 250 crore from Hotstar The 13th....

By Sonam Saini

Marketing Moments
7 Up tops exclusive brands list on regional sports channels...

As per the data for the first 52 matches, a total of 175+ brands advertised on both regional and Hindi+English....

By Sonam Saini

Marketing Moments
Allen Solly launches ‘#Reclaim2020’ campaign in the festive season

Conceptualized by Ogilvy & Mather, the festive campaign is built on the core idea of reclaiming missed festive occasions and....

By Team PITCH

Marketing Moments
Our budgets have taken 70:30 approach towards digital vs. traditional:...

Bhan, Director & CMO, Max Life Insurance, revealed that brand considerations increased by 20-25% due to the brand’s association with....

By Misbaah Mansuri

Marketing Moments
Our marketing spends is up 2000%+ compared to IPL 2019:...

Kanungo, Director – Brand and Marketing Strategy, Games24x7, spoke about ramping up....

By Misbaah Mansuri

Marketing Moments
Wakefit.co launches the #WakefitFreeHit contest, which pays people to shop!

To celebrate the IPL season, the company announced that it will select a person with one of the highest cart....

By Team PITCH

Marketing Moments
IPL 13 sees 30% jump in per match viewership over...

As per BARC data, the first 32 matches of IPL 2020 have....

By Sonam Saini