Parle Products launches #DiwaliAurParle campaign
This digital film series will be promoted on key social media platforms like YouTube, Facebook and Instagram
Parle Products has rolled digital films on the launch of #DiwaliAurParle a festive campaign. This campaign talks about how family is an integral part of celebrating Diwali — no matter how far away they are, with their tagline: "Kyunki Diwali family ke saath poori hoti hain."
Diwali has always been a time of celebration with families coming together, sharing love and joy. This year with the current situation of the world, it is hard for people to celebrate with their loved ones.
The digital film series launched for #DiwaliAurParle campaign showcases four short stories of key events that make the Diwali preparations special. The films showcase interactions between family members in each film as they gear up for Diwali.
Tags : latest-stories Parle Parle Products staff-writer Diwali campaign Krishnarao Buddha #DiwaliaurParle