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Marketing Moments
upGrad’s ‘celeb’ Donkey makes a comeback

Conceptualised by The Womb the second leg of upGrad’s blockbuster #KaamkiDegree campaign reminds how the ‘right specialisation’ can usher in....

By Team PITCH

Marketing Moments
upGrad promotes financial independence and mental well-being for women

The first session is by Ms. Puroitree Majumdar, a Clinical Psychologist at YourDOST For a woman to balance a thriving....

By Team PITCH

Marketing Moments
upGrad collaborates with YouTuber BeYouNick for his debut web series

In a one-of-a-kind arrangement, the 3-episode web-series features multiple prominent influencers and is a humorous take on a workplace canteen-situations  ....

By Team PITCH

Marketing Moments
upGrad names Zubin Gandevia as CEO, APAC

In his previous role, Gandevia was working as President, Asia Pacific, and the Middle East with Fox Networks Group Asia....

By Team PITCH

Marketing Moments
When things go bad, education picks up: Mayank Kumar, UpGrad

On Day 1 of e4m India Brand Conclave 2020, Kumar, Co-founder & MD, UpGrad, speaks to Dr Annurag Batra, Editor-in-Chief,....

By Team PITCH

Marketing Moments
upGrad's new ad promises 'Kaam Ki Degree' for its MBA...

The campaign by The Womb focuses on the dearth of seats for MBA degrees from ‘good’ universities The pandemic has....

By Team PITCH

Marketing Moments
Edtech major upGrad and Big Bang Music comes together to...

Bringing together a star-studded line-up of artists including Radhika Apte, Vikrant Massey, Aparshakti Khurana among other talent across different....

By pitchteam

Marketing Moments
upGrad on boards Tilt Brand Solutions as strategic and creative...

The first phase of the association will include a marketing campaign targeted pan India across Tier 1 and Tier 2....

By pitchteam

Marketing Moments
Isobar India launches ‘The Blind Faith Upgrade’ under Accessible Tourism

Isobar India, the digital agency from Dentsu Aegis Network, has introduced the Blind Faith Upgrade, a thoughtful and cause-oriented initiative....

By pitchteam