Tags STORY
Marketing Moments
Celebration & confusion in adland as MIB restricts SDC mandate...

While marketers laud MIB’s decision to leave out other sectors from the SDC mandate, they say the new order lacks....

By Team PITCH

Marketing Moments
Radio & Print to be worst hit by SDC mandate?

Unlike TV, most of the advertisers on radio and print are small-scale marketers, for whom filing SDCs will be more....

By Chehneet Kaur