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Marketing Moments
To support Modicare’s #SapnoKiAzadi initiative Mirchi will rename its radio...

‘Sapno Ki Azadi’ campaign by Modicare Limited comprises of a beautifully curated mix of initiatives After an impactful association last....

By Team PITCH

Marketing Moments
Fever FM leads in Mumbai, Delhi in RAM Ratings Week...

Radio City topped in Bangalore and Big FM in Kolkata RAM Ratings for Week 46-49 is out with Fever FM....

By Team PITCH

Marketing Moments
How radio industry navigated through the challenging pandemic year

Leaders in the sector talk about trends that the year witnessed and the noteworthy campaigns they executed This has been....

By Noel D'souza

Marketing Moments
RAM Ratings Week 41-44: Fever FM reigns supreme in Mumbai,...

Radio City garnered the most listenership in Bangalore and Radio Mirchi in Kolkata RAM Ratings for Week 41-44 is out....

By Team PITCH

Marketing Moments
Radio Mirchi unveils new identity, drops ‘radio’ from its logo

As an extension of the new identity launch, Mirchi will be launching “Sirf Radio nahi, har Entertainment mein Mirchi hai”....

By Team PITCH

Marketing Moments
RAM Ratings Week 40-43: Fever FM maintains lead in Mumbai,...

Radio City gained the lion's share of listenership in Bangalore and Radio Mirchi in Kolkata Fever FM topped the charts....

By Team PITCH

Marketing Moments
How digital integration helped radio up its scale during the...

Radio industry leaders share insights on the digital innovations they have curated and how brands can benefit from the rise....

By Noel D'souza

Marketing Moments
RAM Ratings Week 38-41: Fever FM leads in Mumbai and...

Radio City has gained the lion's share of listenership in Bangalore and Radio Mirchi in Kolkata Fever FM topped the....

By Team PITCH

Marketing Moments
Radio hopeful of 'good news' for revenue by Q1 next...

The radio industry remains cautiously optimistic while ramping up offerings to keep brands invested in the medium The last few....

By Eularie Saldanha

Marketing Moments
RAM Ratings Week 35-38: Fever FM leads in Mumbai and...

In Bangalore and Kolkata, Radio City and Radio Mirchi led respectively Fever FM maintained the lead, garnering the largest listenership....

By Team PITCH