Tags STORY
On The Move
Marks & Spencer calls for creative pitch

Marks & Spencer has earlier collaborated with Grey Group for a global campaign

By Tanzila Shaikh

Opinion
Lalitaji was not just a mascot but the embodiment of...

Dr. Sandeep Goyal, the Chairman of Rediffusion, muses about the supremacy of Lalitaji among mascots in the Indian ad world....

By Sandeep Goyal

Opinion
Lalitaji was the epitome of smart women

Meenakshi Menon, an entrepreneur who founded Spatial Access which is now part of Deloitte, remembers ‘Lalitaji’ Kavita Chaudhary

By Meenakshi Menon

Marketing Moments
iQOO and Dulquer Salmaan Reunite for the Upcoming iQOO Neo...

The latest part of the campaign went live from Dulquer Salmaan’s channel, spotlighting the upcoming iQOO Neo 9 Pro

By Team PITCH

Marketing Moments
Jacqueline Fernandez in new campaign for Lotus White Glow Gold...

The brand released a high decibel multi media campaign including a new TVC that will be broadcasted on national and....

By Team PITCH

On The Move
Lowe Lintas wins Jawa Motorcycle’s creative account

The agency will handle the creative duties for all products under the brand

By Team PITCH

Marketing Moments
India’s total AdEx expected to grow at 12.2% in 2024:...

Growth of Digital is projected to be 17%, TV 8% and Print 7%, according to the Pitch Madison Advertising Report....

By Team PITCH

Pitch Feature
Cricket, elections to help TV AdEx grow 8% in 2024

TV AdEx expected to reach a total of Rs 35,575 crore this year, states Pitch Madison Advertising Report 2024

By Team PITCH

Marketing Moments
mSix&Partners Entrusted with the Integrated Media Mandate for Kapiva

The agency will leverage its data-centric approach to manage multi-channel planning for the rapidly emerging D2C Ayurvedic nutrition brand

By Team PITCH

BrandTalk
Aditya Birla Finance teams up with KL Rahul

Dentsu Creative India has conceived the new campaign

By Team PITCH