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Marketing Moments
Traditional matchmaking continues to pressurize women to hurry

83% feel pressured when it comes to marriage While the nation has made meaningful progress in improving gender equality, we....

By Team PITCH

Marketing Moments
Bombay Shaving Company teams up with actor Shriya Pilgaoankar to...

#FlexYourAwesome encourages women to assert their might, strength and achievement There is an emerging cultural shift that is happening across....

By Team PITCH

Marketing Moments
This Valentine’s Day, Mirchi celebrates all forms of love through...

Taking a spin on the clichéd narrative of love, Mirchi drives conversations around the stories of love from the LGBTQ+....

By Team PITCH

Marketing Moments
No major impact on ad volumes in news ratings blackout

Hindustan Unilever, Reckitt Benckiser India, Godrej Consumer Products, CGMMF (Amul) and Colgate Palmolive India were top advertisers in blackout and....

By Tasmayee Laha Roy

Marketing Moments
LG SETS THE ‘TONE’ FOR HYGIENIC EARBUDS; LAUNCHES THE NEW...

Eliminates 99.9% bacteria with the help of UV Nano technology LG Electronics today expanded the LG TONEFREE lineup with....

By Team PITCH

Marketing Moments
Colgate-Palmolive launches Vedshakti Oil Pulling, expanding its Ayurvedic oral health...

Vedshakti Oil Pulling cleanses the mouth & helps it detox Colgate-Palmolive (India) Limited, the market leader in oral....

By Team PITCH

Marketing Moments
9% growth in ad volumes: ‘No rating Thursdays’ working fine...

News genre on TV saw 400-plus more advertisers during blackout compared to the period before that ‘No rating Thursdays’ seems....

By Tasmayee Laha Roy

Marketing Moments
Colgate ropes in Kiara Advani as its brand ambassador

The integrated brand campaign showcases how Visible White Toothpaste helps to achieve one shade whiter teeth Colgate-Palmolive (India) Limited has....

By Team PITCH

Marketing Moments
There’s a clear market shift towards vernacular & digital advertising:...

Sapna Chadha, Senior Director of Marketing for SEA & India, Google, talks....

By Tasmayee Laha Roy

Marketing Moments
Launch of the first Anti-bacterial Toothbrush from Colgate

Ayushmann Khurrana as brand ambassador reminds India to choose new Colgate Zig Zag Anti-bacterial toothbrush with silver ion bristle technology....

By Team PITCH