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Marketing Moments
DPOs to meet TRAI over broadcasters' channel bouquet discount as...

DPOs want TRAI to reduce broadcaster discount on channel bouquets from 45% to 15%, saying that the current discount makes....

By Aditi Gupta

Marketing Moments
TRAI notification on tariff regulation: Cable operators cheer, broadcasters cry...

TRAI has allowed cable operators to offer up to 45% discount while forming their own channel bouquets to enable flexibility....

By Aditi Gupta

Marketing Moments
Cable operators seek flat 35% distribution fee on MRP of...

In their submission to TRAI, accessed by e4m, cable operators have sought that the condition for availing 15% more distribution....

By Aditi Gupta