Tags STORY
Marketing Moments
BCCI sees 116% jump in surplus income for IPL 2023...

While total income from IPL 2023 rose 78% YoY to Rs 11,769 crore, expenditure increased 66% to Rs 6,648 crore,....

By Team PITCH

Marketing Moments
NCLT hearing today: How will Viacom18-Star merger influence the ad...

According to experts, the Disney-Reliance merger could drive up ad rates for major properties like IPL and the World Cup,....

By Sonam Saini

Marketing Moments
NCLT hearing tomorrow: Will the Viacom18-Star merger be approved?

Even if the NCLT grants its approval, the Scheme cannot be implemented unless all regulatory clearances, including those from the....

By Team PITCH

Marketing Moments
Cannes Lions 2024: DDB Mudra's entries celebrate pride, colours and...

The agency which brought home a bronze last year has submitted entries for clients Disney Star, McDonald's India and BGMI

By Team PITCH

Marketing Moments
ICC Men's T20 World Cup: Ad inventory for India vs...

Ad rates for the T20 matches are the same as last time, but advertisers are paying 20-25% more just for....

By Aditi Gupta

On The Move
Abilasha Anish gets new role at Disney Star

Abilasha Anish has been elevated to Head of Marketing for Disney+ Hotstar (South) and Star Vijay

By Team PITCH

Marketing Moments
ICC TV rights: Is the ZEEL-Disney Star agreement at risk?

There's more legal trouble waiting for ZEE if it fails to comply to its agreement with Disney over the TV....

By Sonam Saini

Marketing Moments
Disney in talks with Blackstone over sale of India assets:...

Top Disney executives Tom Staggs and Kevin Mayer reportedly played a key role in setting up the talks

By Team PITCH

On The Move
K Aravamudhan to head public policy portfolio at Viacom18

The media veteran is among the few executives from the industry who has closely witnessed the evolution of the Indian....

By Team PITCH