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As per ARCP's analysis, Venkat Sujit Samrat, former BARC Product Head, gave out specific instructions to cut viewership ratings of....
The revamped identity is in line with the brand's promise of 'Kaalji Tumchi Hith Maharashtrache' (Viewer’s Concern & In the....
Guest Column: Shailesh Kapoor, Founder & CEO, Ormax Media, examines the road to recovery TV industry will be taking on....
Guest Column: Ravish Kumar, Business Head- Regional Entertainment (Kannada and Marathi Clusters), Viacom18, says that one key lesson that the....
Brands and experts say that they still rely on the news genre as it delivers the right audience in a....
As per the data, among regional language channels, Tamil, Bengali, and Telugu....
We have been working on getting the right content mix for our channels and the popularity of each genre, says....
As per industry estimates, festive billings have seen close to 80%-100% recovery.....
With MSMEs in FMCG, education, BFSI, real estate, retail, etc. being selective with their spends, news channels had to live....
As per industry watchers, there are still advertisers who want to put their money in the English genre audience and....
