Tags STORY
Marketing Moments
When story is star: Why some brands have dropped celebrities...

If a brand is spending a hefty sum on marketing during WC, they would want to make the campaign idea....

By Tanzila Shaikh

Marketing Moments
Will 'Fighter' promotions witness brand Hrithik's magic?

e4m spoke to brand industry experts to understand how the Bollywood star's brand affinity will increase during the promotions leading....

By Noel D'souza

Marketing Moments
Akshay Kumar & Kareena Kapoor top film celebrity endorsers of...

Virat Kohli emerged as the top sports celeb endorsing brands while Ram Kapoor and Shakshi Tanwar led the charts for....

By Team PITCH

Marketing Moments
Unlu to help brands clinch celeb endorsements at 1/10th of...

The app will bring over 500 stars through brand endorsement campaigns Unlu is creating an economical gateway for brands by....

By Team PITCH