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Marketing Moments
Testbook kick-starts 2021 with its unique digital campaign

The digital brand campaign emphasizes the convenience of preparing for government exams Testbook, one of the leading edtech players in....

By Team PITCH

Marketing Moments
Is Rishabh Pant the soon-to-be blue-eyed boy of the brand...

Industry watchers discuss Pant's brand value shooting up post the Test series win and his recent association with JSW Sports....

By Misbaah Mansuri

Marketing Moments
TV9 network appoints Jaswinder Singh as VP, Special Projects and...

Prior to this, events industry veteran Singh has worked with Wizcraft and Jagran Solutions and has managed some of the....

By Team PITCH

Marketing Moments
New privacy policy puts Whatsapp in a Catch-22 situation

The multiple clarifications by WhatsApp are intended to stem the tide of migration to other platforms Facebook-owned messaging platform WhatsApp....

By Javed Farooqui

Marketing Moments
WhatsApp private groups appear on Google search again

WhatsApp said that they have asked Google not to index such chats and advised users not to share group chat....

By Team PITCH

Marketing Moments
Jaya Jamrani appointed vice president – marketing at Castrol India

Jaya will lead the marketing strategy for India across business segments Castrol India Limited, India’s leading automotive lubricants company, announced....

By Team PITCH

Marketing Moments
Pioneering Ventures names Nitin Puri as Head, e-Marketplace

Puri will lead the group’s digital market platform initiatives in B2B & B2C segments across multiple product categories Pioneering Ventures,....

By Team PITCH

Marketing Moments
Sun Pharma unveils ‘Jandaar Bano’ campaign for Revital H Woman

Conceptualized by Lowe Lintas, this new Revital H Woman campaign educates women on consuming a multi-vitamin like Revital H Woman....

By Team PITCH

Marketing Moments
Pee Safe announces new category launch; brings female condoms to...

The company aims to bring about a shift in preferences for contraceptives among Indian women Pee Safe, India’s leading hygiene....

By Team PITCH

Marketing Moments
How customer engagement is evolving in the new normal

Guest Column: Continuously engaging with the customer is key to staying competitive, writes Sunny Kataria, Head of Commercial Verticals, OLX....

By Sunny Kataria