Tags STORY
Marketing Moments
2021: The year of recovery and growth for the broadcast...

Industry leaders opine that television will continue to grow irrespective of the economy and other hurdles since the medium promises....

By Sonam Saini

Marketing Moments
Festive period brings much-needed respite for TV as big-ticket launches...

Experts say this festive year, AdEx grew nearly 10% over last year's festive period, mainly due to several big properties,....

By Sonam Saini

Marketing Moments
Over a month into BARC blackout, news genre sees no...

Industry heads assert that contrary to apprehensions, the genre recorded better numbers this festive season than last year It was....

By Tasmayee Laha Roy