Bidisha Nagaraj STORY
Bidisha Nagaraj

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Marketing Moments
Reinventing The Role Of The Marketing Function

Bidisha Nagaraj, Chief Marketing Officer, Schneider Electric India highlights the question that marketers need to ask themselves and adds that....

By Bidisha Nagaraj

Marketing Moments
The balancing act in the era of Digital Communication

Technology is all pervasive in our times and so is digitization - dynamism is the hallmark of both. Some refer....

By Bidisha Nagaraj