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Marketing Moments
OTT & TV set for complementary growth in India, say...

The session titled ‘Content: Rise of On-Demand Models’ had four speakers and was moderated by Karan Taurani, VP, Elara Capital....

By Javed Farooqui

Marketing Moments
Sony Pictures Networks India to telecast Abu Dhabi T10 tournament's...

All 29 Abu Dhabi T10 matches will be telecast live on Sony Six in English and 27 matches on Sony....

By Team PITCH

Marketing Moments
2020: The year OTT went mainstream

How a combination of low-cost mobile data, affordable smartphones, fresh content and lockdown induced boredom changed the game for OTT....

By Javed Farooqui

Marketing Moments
Sony Pictures Network India reports jump in net profit to...

The company’s total revenue has dropped to Rs 5846.20 crore in FY20 from Rs 6309.90 crore during the previous year....

By Team PITCH

Marketing Moments
DD Free Dish adds 3 movie channels in 50th e-auction

In 51st online e-auction, the public broadcaster has also invited applications for allotment of vacant MPEG-4 slots for the period,....

By Team PITCH

Marketing Moments
OTT regulation: Justified concern or exaggerated fear?

Experts weigh in on the decree to bring OTT content under MIB’s ambit – some alleging censorship while others supporting....

By Javed Farooqui

Marketing Moments
We play the game of differentiation and walk the talk:...

In a conversation with exchange4media, Neeraj Vyas, Business Head - Sony SAB, talks about the Sony SAB content strategy and....

By Team PITCH

Marketing Moments
Festive season boosts AdEx growth for digital, OTT players gain...

Experts note that the recovery in the digital ecosystem has been V-shaped,....

By Javed Farooqui

Marketing Moments
OTT giants expected to spend Rs 2824.9 cr on original...

Netflix, Amazon Prime Video and Disney+ Hotstar together may dwarf the collective investment of Rs 2080 crore by local OTT....

By Team PITCH

Marketing Moments
Dell is India’s most trusted brand: TRA report

Hindi GEC Sony Entertainment Television ranks seventh, featuring among the top 10 for the first time Dell has achieved top....

By Team PITCH