Tags STORY
Marketing Moments
2020: The year OTT went mainstream

How a combination of low-cost mobile data, affordable smartphones, fresh content and lockdown induced boredom changed the game for OTT....

By Javed Farooqui

Marketing Moments
OTT regulation: Justified concern or exaggerated fear?

Experts weigh in on the decree to bring OTT content under MIB’s ambit – some alleging censorship while others supporting....

By Javed Farooqui

Marketing Moments
Festive season boosts AdEx growth for digital, OTT players gain...

Experts note that the recovery in the digital ecosystem has been V-shaped,....

By Javed Farooqui

Marketing Moments
Tata Sky Binge further expands its content library - Partners...

Tata Sky Binge adds 1000+ hours of exciting on-demand content from SonyLIV’s distinguished library including Originals, TV shows and....

By Team PITCH