Experts say while the percentage of start-up spends may not be higher or similar compared to earlier times, it still....
Avinash Pandey, CEO of ABP Network, spoke at the Pitch Madison Advertising Media Report 2024 about how certain brands still....
At the unveiling of PMAR 2024, Shantanu Khosla, Executive Vice Chairman, Crompton Greaves Electrical Ltd., spoke on where marketing was....
At the unveiling of Pitch Madison Advertising Report 2024, Sam Balsara, Chairman of Madison World, explained the factors that impacted....
Growth of Digital is projected to be 17%, TV 8% and Print 7%, according to the Pitch Madison Advertising Report....
Digital AdEx is expected to close at Rs 46,565 cr during the year, contributed majorly by video and e-commerce
TV AdEx expected to reach a total of Rs 35,575 crore this year, states Pitch Madison Advertising Report 2024
Indian print media made up 19% of the total AdEx pie in the country when compared to a global AdEx....
In 2023, Radio’s AdEx grew by 12%, maintained its market share of 2.3%, and, rang up ad spends of Rs.....
The sector’s AdEx share is expected to stand at Rs 1,047 crore by the end of the year