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Marketing Moments
Amazon Prime Video's 'Tandav' drops 2 scenes that stirred controversy

According to reports, scenes featuring Zeeshan Ayyub as a college student playing a Hindu deity and Tigmanshu Dhulia's PM character....

By Team PITCH

Marketing Moments
MIB to frame overarching statute for self-regulation by OTT, digital...

According to a report in Hindustan Times, the statute will define a framework for their self-regulation and address the issues....

By Team PITCH

Marketing Moments
2020: MIB’s regulatory interventions & their impact on media

Looking back at the year when the ministry initiated changes like bringing OTT under its ambit, capping FDI at 26%,....

By Javed Farooqui

Marketing Moments
OTT regulation: Justified concern or exaggerated fear?

Experts weigh in on the decree to bring OTT content under MIB’s ambit – some alleging censorship while others supporting....

By Javed Farooqui

Marketing Moments
MIB directs TV channels to comply with ASCI guidelines on...

All such advertisements must carry a mandatory warning message, the guidelines have said The Ministry of Information and Broadcasting (MIB)....

By Team PITCH

Marketing Moments
'Urge for a more democratic approach from govt': Digital news...

The independent digital news publishers opine that the government's move to cap FDI in digital news to 26% is regressive....

By Javed Farooqui

Marketing Moments
MIB seeks compliance of policy on FDI in digital media...

In a Public Notice, the Ministry has laid out the detailed actions to be undertaken by eligible entities to comply....

By Team PITCH

Marketing Moments
Government doesn’t want to intervene in responsible journalism: Prakash Javadekar

On National Press Day, Javadekar spoke about the attack on press freedom and informed that the committee on TRP issue....

By Team PITCH

Marketing Moments
Govt brings online news platforms, content providers under MIB

In a notification dated November 9, the President has approved the order to bring web films, digital news, etc. under....

By Javed Farooqui

Marketing Moments
Govt appoints 4-member committee on ratings system

Seeks recommendations for a ‘transparent and accountable’ system The Ministry of Information and Broadcasting (MIB) has decided to form a....

By Team PITCH