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Marketing Moments
Inside Parle Agro’s Rs 40 crore ad blitz for B-Fizz

The brand plans to go all out with its advertising with TV commercials, innovative print, mobile and digital activations

By Team PITCH

Marketing Moments
Hamdard Laboratories’ new marketing campaign for Joshina combats Mr Sardi...

Unani brand, today launched its all-new integrated marketing campaign for Joshina - a natural remedy for preventing and....

By Team PITCH

Marketing Moments
As brands opt for influencer marketing in festivals, what do...

Experts opine that brands are increasingly understanding the value of PR and....

By Nafisa Shaheen

Marketing Moments
Yellophant Digital Wins Digital Marketing Mandate For anthi:

The agency aims to launch and amplify the overall digital presence comprising communication, social media, and....

By Team PITCH

Marketing Moments
TVS Eurogrip celebrates the cricket season with social media campaign...

The campaign garners over 1.7 million impressions on social media TVS Eurogrip, India’s leading 2 & 3-wheeler tyre....

By Team PITCH

Marketing Moments
'Digital presence has never mattered more than now to create...

Rohit Sakunia, Chief Business Officer & Co-founder, Art-E Media, and Tejender Sharma, Chief Creative Officer & Co-founder, talk about the....

By Team PITCH

Marketing Moments
'Today, brands have to embrace technology to get closer to...

Ashish Sinha, Managing Director – India, APAC & MEA, Epsilon, discusses the company's journey helping brands transform customer experiences during....

By Nafisa Shaheen

Marketing Moments
Digitizing Customer Experience and Direct-to-Consumer models in FMCG

Anand Ramanathan, Partner, Deloitte India; Avinash Chandani, Director, Deloitte India and Phanish Kumar, Associate Director, Deloitte India highlight how FMCG....

By Anand Ramanathan

Marketing Moments
GEN ZERS ARE SEEKING A BALANCED DIET – “A SALAD...

Dr. Supriya Chouthoy, Asst. Professor, FLAME School of Communication, Advertising and Branding, FLAME University decodes the tectonic shifts in the....

By Team PITCH

Marketing Moments
MARKETERS, ARE YOU STILL “SPRAYING AND PRAYING”?

Vineet Sehgal, CMO, Quikr says that with budget cuts marketers in the post Covid-19 world will need to think out-of-the-box,....

By Vineet Sehgal