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Marketing Moments
Small screens have changed how consumers look at brands: Kavita...

On day 2 of e4m India Brand Conclave, Nair, Chief Digital Transformation & Brand Officer, Vodafone Idea, spoke about rebranding....

By Team PITCH

Marketing Moments
Build a valuable audience first to monetize them in different...

On the 2nd Day of e4m India Brand Conclave Joe Pulizzi, Author, Podcaster, Marketing Speaker & Entrepreneur shined the spotlight....

By Team PITCH

Marketing Moments
Ads in newspapers most trusted by readers: ASCI-ISA report

About 70% of the respondents said they trust advertisements which are endorsed by celebrities A study commissioned by the Advertising....

By Team PITCH

Marketing Moments
Google to offer access to paywalled content in partnership with...

This is part of updates that the search engine giant has brought to it News Showcase Google has announced few....

By Team PITCH

Marketing Moments
Kantar partners with GroupM's Dialogue Factory to unveil 'Rural COVID...

This survey was conducted in 17 Indian states and deep dives into the lives of Rural consumers and their adaptations....

By Team PITCH

Marketing Moments
Troikaa appoints BBDO as AOR for Dynapar pain relief spray

The agency will handle strategy and communication across digital, social and mainline for the brand Troikaa Pharmaceuticals Ltd.has appointed BBDO....

By Team PITCH

Marketing Moments
'Digital is becoming synonymous with mobile now'

On the first day of the IBC virtual event, industry heads discussed mobile marketing, performance marketing trends and emerging trends....

By Team PITCH

Marketing Moments
Voice Search to be huge in next 3 years, say...

Industry experts Anubhav Sonthalia, Gaurav Shitak and Sandesh Gupta shared their insights on the potential of search engine advertising, and....

By Team PITCH

Marketing Moments
Mobile emerges as primary screen for connected consumers of India

With spends on mobile marketing set to touch? 20,000 crore, the latest e4m Mobile Marketing Report looks at future trends....

By Simran Sabherwal

Marketing Moments
Amjad Ali moves on from Mullen Lintas

Ali has been with Lintas since 1995 as an account executive, rising through ranks to become the President Ali, the....

By Team PITCH