exchange4media Group’s flagship property - Pitch CMO Summit 2024 is back with its Delhi edition. The upcoming edition of the conference will be held on the 7th of June 2024 from 10 am onwards at Radisson Blu, Mahipalpur. The conference’s Co-Gold Partners are Taboola, Lemma, The Hindu and Anymind Pokkt. KIT Global is the Digital Growth Partner and Blis is the Associate Partner.
Pitch CMO Summit - Delhi 2024 brings India's most reputed brands and their top management to interact and share insights on their game-changing success stories under one roof.
The theme of this edition of the conference is ‘Unlocking Meaningful Growth For Brands’.
The Summit will have engaging panel discussions with the first panel discussion on the topic, ‘How Gadget Brands Are Rewriting The Marketing Playbook In An Era Dominated By AI With A Focus On Tech-Savvy Consumers’.
We are at the cusp of new consumer technology powered by AI making its way into the hands of consumers. The potential for AI capabilities is endless, but how does it change the lives of everyday technology users? In this panel discussion, we aim to explore how gadget brands are rewriting the marketing playbook in an era dominated by AI with a focus on tech-savvy consumers.
The session chair for this panel discussion is SAMEER MITHA, Associate Director of Content, 91mobiles and the panellists are:
- PURAVANSH MAITREYA, Marketing Head, Lava Mobiles
- SHIVAM RANJAN, Head of Marketing- Asia Pacific, Motorola
- SUMIT SONAL, Head of Marketing, Qualcomm
- TATHAGAT JENA, Head of Marketing, DTC & Online Biz Head – India & APAC, Nokia HMD
- VIPIN YADAV, Marketing Director, Hisense & Toshiba TV
The topic for the next panel discussion is ‘Redefining Brand Strategy with Tech in the Digital Age’
We are at a pivotal moment in understanding the evolving dynamics of consumer behaviour and expectations in the digital landscape. This discussion will delve into several key areas: analysing how digital advancements shape tech-savvy consumers' behaviour and expectations, leveraging data insights to craft compelling narratives that emotionally connect with audiences through data-driven storytelling and integrating technology to create seamless brand experiences across all consumer touchpoints for a holistic experience. Additionally, we will explore the power of personalisation by utilising AI and machine learning to deliver personalised messaging and interactions and examine emerging technologies while redefining success metrics beyond sales, focusing on brand awareness, sentiment, and engagement.
The session chair for this panel discussion is KANIKA MITTAL, Country Manager - India, Taboola and the panellists are:
- AKASH AGRAWAL, Co-Founder, Zoff Foods
- ASHISH TIWARI, Chief Marketing Officer, Home Credit India
- GAURANG THOSANI, Head of Digital Marketing and E-Commerce, Royal Sundaram General Insurance
- GAURI MALHOTRA, Chief Marketing Officer, Bombay Shaving Company
- NEELIMA BURRA, SVP and Chief Strategy Transformation and Marketing Officer, Luminous Power Technologies
- SACHIN VASHISHTHA, Chief Marketing Officer, Paisabazaar
Our next panel discussion looks at the topic ‘Winning Over the Future: Building Brands that Resonate with Consumers.’
We are at a crucial juncture in understanding and leveraging AI to meet consumer needs. This discussion will cover several key areas: using AI to decode Gen Z and Gen Alpha sentiment, preferences, and online behaviour through social listening, trend analysis, and content consumption data; exploring strategies to remain relevant to both existing and potential consumers; crafting targeted brand messages and experiences through data-driven storytelling, and personalising content recommendations across platforms. Additionally, we will examine AI-powered chatbots and virtual assistants in creating personalised brand interactions and providing real-time support.
The session chair for this panel discussion is SATYA PRABHAKAR, Chief Executive Officer, ProManage and the panellists are:
- GAURAV PANDE, EVP and Business Head, Popeyes India
- K GANAPATHY SUBRAMANIAM, Vice President & Head of Marketing, LT Foods
- KUSH AGGARWAL, Head of Marketing, Bikano
- NISHA KHATRI, Head of Marketing, Libas
- RUMI AMBASTHA, AVP - Brand Marketing, Swiss Beauty
- SHIVANEE DUTT, Senior Director, Branding & Merchandising, Snapdeal & Stellaro Brands
The lineup and agenda of the Pitch CMO Summit - Delhi 2024 are power-packed. Stay tuned as we reveal speaker details soon!
The conference will be followed by the award felicitation ceremony of The IMPACT 40 Under 40 to celebrate the stars of advertising in India.
For more details, please check out the microsite:
https://e4mevents.com/pitch-cmo-summit-delhi-2024/
To attend the summit and awards, get in touch with
nitin.dhadwal@exchange4media.com or kapil.ramudamu@exchange4media.com
For more updates, be socially connected with us on
Instagram, LinkedIn, Twitter, Facebook, Youtube & Google News
