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Marketing Moments
NPCI Announces UPI Safety and Awareness Week & Month

The entire month of February 2022 will be observed as ‘UPI Safety and Awareness Month’ With an aim to create....

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Marketing Moments
Saregama Q3 revenue up 12% to Rs 150.3 crore

The company's net profit jumped 38% to Rs 44 crore from Rs 32 crore Saregama, India’s oldest music label and....

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Marketing Moments
Tata Sky rebranded as Tata Play

The new identity has been created by venturethree, London, and the campaign has been designed by Ogilvy India Tata Sky....

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Marketing Moments
HUL rejigs business model, Sanjiv Mehta retains top post

Nitin Paranjpe is now chief transformation officer and chief people officer Unilever has rejigged its business model, shifting focus from....

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Marketing Moments
Union Budget: Tech industry expects stronger push for digital

Reduction in tariff and separate allocation for startups are some of the other demands of the sector Beaten down by....

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Marketing Moments
Google replaces FLOC with Topics API as third-party cookie alternative

The third-party cookie deprecation will have a huge impact on digital advertising as Google Chrome controls over 50% of the....

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Marketing Moments
Lower tax slab to 5G accessibility: What gaming sector expects...

The gaming industry is also hoping for a progressive policy structure from the government along with fair treatment from the....

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Marketing Moments
‘Uday Shankar & James Murdoch's entry will fire up Viacom18's...

Media watchers say the deal will prove beneficial for Viacom18 as Shankar and Murdoch are not just bringing funds but....

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Marketing Moments
Devika Bulchandani elevated as Ogilvy Global President

Bulchandani will retain her role as CEO of Ogilvy North America Devika Bulchandani has been elevated as the Global President....

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Marketing Moments
#LoveStartsWithSelf says Melorra ahead of Valentine’s Day

The brand’s recent campaign encourages women to indulge themselves in self-love because loving another starts with loving yourself Mellora has....

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Marketing Moments
BCCI plans to stage entire IPL 2022 in Maharashtra: Report

The BCCI is hoping to hold IPL 2022 in India, however, UAE has been kept as the next option in....

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Marketing Moments
Network Advertising bags integrated mandate for AcneStar & Health OK

The mandate includes all Above-The-Line and Digital Communication for both brands Network Advertising has won the integrated mandate for the....

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Marketing Moments
Axis Mutual Fund launches ‘ELSSHaiNa’ campaign

Axis Mutual Fund’s investor awareness campaign aims to reiterate the importance of investing    in ELSS as a ‘no-brainer’ option for....

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Marketing Moments
Olay launches multi-year initiative to help close the gender gap...

The leading skincare brand sheds light on gender biases in a heart-warming film & is funding STEM scholarships for girls....

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Marketing Moments
7UP Launches Limited Edition Festive Packs For Pongal

Features brand mascot Fido Dido spreading the refreshing Pongal vibe amongst consumers Marking the celebrations for the auspicious harvest festival....

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