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Marketing the Cause

Socially conscious consumers are increasingly looking to associate with brands that show a commitment towards a social cause they believe....

By Sanstuti Nath

Marketing Moments
WAVEMAKER CREATES NEW DIGITAL CAMPAIGN FOR TATA TEA ON THE...

TATA TEA, one of the few brands in India which creates iconic campaigns around social issues have launched....

By pitchteam

Marketing Moments
Mr. D. Shivakumar, elected as the new Chairman of ASCI

At the board meeting of The Advertising Standards Council of India (ASCI) held today, Mr. D. Shivakumar, Group....

By pitchteam