Tags STORY
Marketing Moments
Over a month into BARC blackout, news genre sees no...

Industry heads assert that contrary to apprehensions, the genre recorded better numbers this festive season than last year It was....

By Tasmayee Laha Roy

Marketing Moments
News channels see festive cheer in ad bills

As per industry estimates, festive billings have seen close to 80%-100% recovery.....

By Tasmayee Laha Roy