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Marketing Moments
MARKETING C.0

Ramnik Chhabra, Director & Head Marketing, Motilal Oswal Financial Services Limited (MOFSL) says a lesson for marketers from the pandemic....

By Ramnik Chhabra

Marketing Moments
Connecting With Consumers In A Contactless World

Vikram Raman, VP – Marketing and E-commerce, Ariston Thermo India says that building new strategies will help in regaining all....

By Vikram Raman

Marketing Moments
Insurance In The Time Of ‘Home Economy’

Ruchika Varma, CMO, Future Generali India Insurance lists down mantras of what it will take for brands in General Insurance....

By Ruchika Varma

Marketing Moments
Evolving The Marketing Approach To Bolster Confidence In The New...

Vishwajeet Parashar - Chief Marketing Officer, Bajaj Capital says improvisation, adaptation & deliverance will be the key elements at the....

By Vishwajeet Parashar

Marketing Moments
How Liva Is Looking To Engage With The Consumers In...

Rishi Sharma, Assistant Vice President Marketing, Birla Cellulose and Head Digital, Brand Liva highlights key strategies that fashion brands should....

By Rishi Sharma

Marketing Moments
Updating An Ever-Evolving Marketing Playbook

Pankaj Gupta, Sr. EVP (Sales) & CMO, HDFC Life says that marketing strategies will be re-evaluated with focus on short....

By Pankaj Gupta

Marketing Moments
Reinventing The Role Of The Marketing Function

Bidisha Nagaraj, Chief Marketing Officer, Schneider Electric India highlights the question that marketers need to ask themselves and adds that....

By Bidisha Nagaraj

Marketing Moments
Marketing In Covid-19 Times: ‘The Focus Should Be To Put...

Vijay Babu, VP- Home Appliances, LG Electronics India says that brand stories should remain authentic while adapting to the changing....

By Vijay Babu

Marketing Moments
A New Order For The New Normal: The New Marketing...

Meghna Apparao, Chief Business Officer, Licious says that the consumer changes, due to the lockdown, will be a lot stickier....

By Meghna Apparao

Marketing Moments
Re-Defining Loyalty In The World Remade By Covid-19

Ashvin Vellody, Partner, Deloitte India & Jay Bhuva, Director, Deloitte India say that brands need to re-write the definition of....