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Arya, Executive Director- Marketing, Dalmia Cement (Bharat) Limited, discusses leveraging technology for the brand's marketing and customer care needs Typically,....
In a conversation with exchange4media, Shaun Nanjappa Chendira, Head of Advertising Sales, South Asia, Discovery Network, talks about the network’s....
Sonika Chandra, VP, Business Development & Strategic Partnerships, PhonePe, shares more on the growing digital payments infrastructure, PhonePe’s Switch platform....
Prasun Kumar, CMO, Magicbricks on how to engage homebuyers this festive season Real estate figures among the sectors severely affected....
Considering the festive season an opportune time to connect with the audiences,....
Vadapalli, CMO of online furniture retailer Pepperfry, revealed that the company brought down its ad spends from Rs 170 crore....
Brands are focussing more on emotions to engage with audience now, says....
The campaign has been conceptualized and produced by Happy Unicorn Levista Coffee has released a new TVC to celebrate the....
With Diwali almost knocking on our doors, real estate and the mattress industry are looking forward to the festival season....
Industry watchers note that the e-tailer festive ad spends may be at....
