As the world celebrates the spirit & contributions of women this Women’s Day, several brands have come up with thoughtful....
According to industry sources, Disney Star is projected to earn ad revenue anywhere between Rs 3500 crore and Rs 3800....
The opinion in the industry is that both have little to lose as consumers are far away from the boardroom....
The report further revealed that 15% of searches every day were from new user segments across categories About 75% of....
Experts question the financial viability of owning IPL media rights if the value reaches Rs 40,000 crore to Rs 50,000....
Experts say newsprint prices could escalate further if conflict does not end soon The Russian Invasion of Ukraine has another....
Industry experts opine that apart from Amazon, Flipkart and Snapdeal, the emergence of several D2C brands are driving the AdEx....
The fortnightly collection of ads this time lauds the efforts of gender-sensitive advertising The Indian adland is a hotbed of....
Industry experts say the Ogilvy India campaign is an indication of his versatility as an ambassador from the suave to....
As employee turnover has been over the charts during the pandemic, e4m spoke to industry experts about the reason behind....