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Kanwar, VP-Content (APAC), VICE, spoke to e4m about the business of content in India, generation of revenue through collaborations and....
Given the expected strong purchase intent during the upcoming holidays, Google is likely to increase ad rates by at least....
The Chief Operating Officer at MiQ spoke to e4m about developing advanced technology in the TV space, predictive retargeting and....
While some industry watchers say Indian short video platforms may have lost their charm among advertisers with some reevaluating investments,....
Digital ad spend witnessed nearly 15 percent growth in H1, which is quite low compared to H1 of 2022 when....
At e4m TechManch 2023, the globally renowned AI expert shed some light on the issue of ethics, complexities of technology....
The GA4 audience builder will help advertisers to build audiences thanks to the integration of AI-driven, accurate tracking and focus....
The CEO of Digitas India spoke to e4m about the diversity and complexity of the Indian market, the impact of....
The tax will be applied not to each value of the bets placed but to the entry amount that users....
The clause to ensure content takedown has been an addendum, and is touted to impact the internet and social media....
