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Marketing Moments
Why 2020 was a watershed year for Digital

The pandemic year led to companies reimagining their digital strategies, OTT becoming a way of life and blockchain technology making....

By Javed Farooqui

Marketing Moments
Akshay Kumar and Rana Daggubati launch Socialswag

This fan engagement app promises to deliver a unique experience to the consumer with a focus on education and entertainment....

By Team PITCH

Marketing Moments
Maggi launches its first-ever VFX ad campaign

The brand has collaborated with EiPi Media to capture the cricket fever This cricket season, Maggi announces a campaign that....

By Team PITCH

Marketing Moments
Google to offer access to paywalled content in partnership with...

This is part of updates that the search engine giant has brought to it News Showcase Google has announced few....

By Team PITCH

Marketing Moments
Troikaa appoints BBDO as AOR for Dynapar pain relief spray

The agency will handle strategy and communication across digital, social and mainline for the brand Troikaa Pharmaceuticals Ltd.has appointed BBDO....

By Team PITCH

Marketing Moments
'Digital is becoming synonymous with mobile now'

On the first day of the IBC virtual event, industry heads discussed mobile marketing, performance marketing trends and emerging trends....

By Team PITCH

Marketing Moments
Mobile emerges as primary screen for connected consumers of India

With spends on mobile marketing set to touch? 20,000 crore, the latest e4m Mobile Marketing Report looks at future trends....

By Simran Sabherwal

Marketing Moments
Amjad Ali moves on from Mullen Lintas

Ali has been with Lintas since 1995 as an account executive, rising through ranks to become the President Ali, the....

By Team PITCH

Marketing Moments
BARC India renames Impressions'000 as AMA'000, new update to be...

Subscribers will be able to see these changes across all logins and modules post upgrading their versions BARC India has....

By Team PITCH

Marketing Moments
Affle posts Rs 27 cr in PAT, up 72.5% YoY

For H1 FY2021, consolidated revenue was at Rs. 224.7 crores, an increase of 41.1% YoY Digital ad agency Affle released....

By Team PITCH