These allocation could enhance economic activity and ad industry growth, provided implementation is effective, say experts
The advertising and marketing fraternity is hopeful of a growth-oriented budget that puts more money into the pockets of the....
India’s awards tally at Cannes Lions has shrunk to 18 this year, from 25 in 2023 and 47 a year....
The development doesn't bode well, say experts, who believe that consolidation is the way forward for the industry
While the TV industry relies on large advertisers, SMBs are driving the tech platforms' ad growth, say experts
Bhasin will also acquire a significant minority stake in the agency over a defined period of time
The company aims to provide mentoring for founders, CEOs and company boards to help turbo charge their business growth
Mehrotra will continue to fulfil her duties as MD of Media Group....
Follows release of Coca-Cola’s global film “For the Human Race” that salutes positivity, togetherness and the human spirit
Isobar, the digital agency from Dentsu Aegis Network, has elevated Shamsuddin Jasani (Shams), erstwhile Managing Director (MD), Isobar....