The regulatory body had released a pre-consultation paper on inputs for formulation of "National Broadcasting Policy" on September 21, 2023
India’s share in the global ad waste will be three per cent by 2028, says a recent report by Juniper....
Guest Column: Azazul Haque, CCO, Media Monks, and ex-CCO of Ogilvy South, shares his admiration for Piyush Pandey, the legendary....
exchange4media spoke to LinkedIn’s Country Manager and VP of Product to understand their new product solutions, the use of AI....
The sector is set to reach $1 billion in 2023, says the Ampere Analysis report
Although Meta’s ad-free subscription plan is yet to reach India, industry players say that agencies must consider diversifying mediums &....
Kumar was at the receiving end of flak after a Vimal Elaichi ad featuring the actor was aired during the....
With the opening match of India clocking 2.5 crore concurrent viewers on Disney+ Hotstar, fingers are crossed for October 14....
Advertising agencies shared with e4m that they are encouraging employees to have hard conversations, and catering to employee expectations about....
The pilot for a paid subscription may be rolled out in mid or late 2024