Tags STORY
Marketing Moments
Radio saw 5 times rise in average ad volumes/day in...

The report centres on understanding the advertising trends compared to the past 5 years, monthly trends, top spenders, city and....

By Noel D'souza

Marketing Moments
$500 mn spent by Indian consumers on apps across iOS,...

The report further stated that $143 billion was spent on the app stores globally, which is a 20% YoY growth....

By Javed Farooqui

Marketing Moments
Budweiser 0.0 empowered individuals to seize the year gone by...

Inspired consumers to begin 2021 with renewed enthusiasm Bidding goodbye to 2020, a rather testing and unexpected year, Budweiser....

By Team PITCH

Marketing Moments
Campaigns that revived OOH in the year of the pandemic

Looking at some of the biggest OOH campaigns of 2020 that reiterated brands' trust in the billboard medium The OOH....

By Noel D'souza

Marketing Moments
Radio: Reimagining the new dawn of audio entertainment

Guest Column: Abraham Thomas, CEO, Reliance Broadcast Network Limited, shares how pandemic has helped radio broadened its vision in terms....

By Abraham Thomas

Marketing Moments
Year in advertising: The big movements of 2020

From Ogilvy’s Sonal Dabral to Raj Gupta’s exit from Lowe Lintas, here is a look at some of the key....

By Misbaah Mansuri

Marketing Moments
Sony Pictures Network India reports jump in net profit to...

The company’s total revenue has dropped to Rs 5846.20 crore in FY20 from Rs 6309.90 crore during the previous year....

By Team PITCH

Marketing Moments
Pandemic and resilience in the PR industry

exchange4media reviews the new normal adaptations and trends that kept the industry buzzing in 2020 Ostensibly, unpredictable and unprecedented defined....

By Nafisa Shaheen

Marketing Moments
The reality check on 2020

Guest Column: Vikram Sakhuja, Group CEO Madison Media & OOH at Madison World, shares the biggest take-outs of this extraordinary....

By Vikram Sakhuja

Marketing Moments
Wakefit.co’s Rewind Song, ‘Bhaad Mein Jaa 2020’ Qawwali, Becomes the...

As a tumultuous year comes to a close, the trials and tribulations of 2020 was encapsulated in a funny, witty....

By Team PITCH