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Socially conscious consumers are increasingly looking to associate with brands that show a commitment towards a social cause they believe....
With Perfetti Van Melle completing 25 years of operations in India, Rajesh Ramakrishnan, Managing Director, Perfetti Van Melle India tells....
In the ever-changing world of business, the client-agency relationship has reached a point where specialist agencies are employed for a....
The concept of marketing has changed over time and it still continues to change till this day. Marketing supposedly evolved....
(In picture, L-R – RJ Kisna, Millind Gaba, Suryaveer, Nisha Narayanan (COO & Director, RED FM and Magic FM), Chhavi....
Pitch CMO 2019: Surana, VP, New Product Development, DS Group emphasized the growth of influencer marketing paradigm in India and....
Vats, Group CEO & Managing Director, Viacom 18 Media, spoke about ‘Harmonising chaos in a new world order’ The Pitch....
As a UI/UX designer, I actively observe people interacting with their devices. Especially my mother, while she struggles with her....
The cricketer spoke to Dr. Annurag Batra, Chairman & Editor-in-Chief, Businessworld and exchange4media, during an event held to announce Rajasthan....
Creation of Explainer videos will spike in India The world has seen the true power of online videos. Companies like....
Another year is done and dusted! And we are back here again drafting our marketing plans. But! This year is....
Chandramouli Venkatesan, Sanjeev Nikore, Prathyusha Agarwal, Sai Nagesh, Mudit Shekhawat, Sanjeev Shukla and Kanika Kalra among esteemed speakers....
1- How do you see your growth in the Indian market in the coming years? India is the second-largest elevator....
If numbers are to be believed, the Indian radio industry is far from dying a low-key death. According to PMAR....
Congress leader Priyanka Gandhi Vadra logs on to twitter and creates a buzz within an hour Whether it’s....
