Pitch Feature STORY
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IPL 2022: Why BCCI should thank private equities

PEs have been infusing millions of dollars in technology and D2C brands enabling them to spend a hefty amount on....

By Team PITCH

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Dream11 total income zooms 56.39% in FY21

The fantasy sports portal advertising expenses have gone up 35% in the same period Sporta Technologies, which owns and operates....

By Javed Farooqui

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Why Airtel Ads is investing in blockchain

Gopal Vittal, Bharti Airtel MD & CEO India & South Asia, shares how the telecom giant is planning to use....

By Javed Farooqui

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Cred IPL ad: Spot on or too vintage?

While a few industry experts are impressed at the bold attempt, others say something about the ad just doesn’t sit....

By Team PITCH

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'Urban Company wants to push the envelope of service experiences'

In today’s edition of the e4m Pride of India series, Abhinav Tyagi, SVP-Marketing, Urban Company, shares with us the firm’s....

By Team PITCH

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We have to look at India in segments and not...

B Thiagarajan, Managing Director of Blue Star, spoke about the brand’s journey, at the e4m Pitch CMO Summit 2022 The....

By Team PITCH

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Bisleri is a plastic-neutral and water-positive organisation: Angelo George

George, CEO, Bisleri International, delivered a special address on strengthening brand love at the e4m Pitch CMO Summit 2022 exchange4media....

By Team PITCH

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Cadbury Dairy Milk never made the brand a hero: Deepak...

The President at Mondelez International, India, delivered an insightful keynote address on ‘The Cadbury Dairy Milk Journey’ at e4m Pitch....

By Team PITCH

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Businesses are now thinking about mass personalisation: Dippak Khurana

Dippak Khurana, Co-founder & CEO, Vserv, engaged in a fireside chat at the e4m Pitch CMO Summit The e4m Pitch....

By Team PITCH

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IPL 2022: Mumbai Indians eyes double-digit growth in sponsorship revenue

Reliance Industries' subsidiary Indiawin Sports, which owns Mumbai Indians, had reported revenue of Rs 336.25 crore in FY21 Mukesh Ambani-owned....

By Team PITCH

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Industry leaders to gather at the Pitch CMO Summit 2022...

The summit will be held virtually 2pm onwards The exchange4media Group is hosting its flagship property, Pitch CMO Summit 2022,....

By Team PITCH

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How metaverse is emerging as new battleground for brands

Industry experts opine that marketers are flocking to metaverse largely to keep youth engaged with their products and technology Technology....

By Team PITCH

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Can video OTT surpass TV in subscription revenue?

As per FICCI-EY report, video OTT subscription revenue is projected to grow at 24% CAGR and may overtake TV broadcast....

By Team PITCH

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Big 4 broadcasters likely to pull out their Hindi GECs...

The collective decision has been taken to protect the subscription revenue which is under tremendous pressure due to migration of....

By Javed Farooqui

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How brands are supporting women empowerment this International Women’s Day

As the world celebrates the spirit & contributions of women this Women’s Day, several brands have come up with thoughtful....

By Team PITCH