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Newsprint cost has now risen to $1000 per tonne due to the pandemic's impact on the functioning of mills &....
Media experts assert that language feeds have not only helped broadcaster to expand the viewership base but has also provided....
CMO Bose and creative agency TWBA’s CEO talk about the brand's ‘Sawalia’ campaign with Alia Bhat One of the youngest....
Industry experts say that the regulation will help new brands see an uptick in revenue, leading to fresh VC investments....
The couple has already been endorsing brands together but it will be interesting to see what brand #Ralia does in....
According to TAM Sports-IPL Advertising Report, the IPL advertising arena has 11 new categories and 71 new brands this year....
PEs have been infusing millions of dollars in technology and D2C brands enabling them to spend a hefty amount on....
The fantasy sports portal advertising expenses have gone up 35% in the same period Sporta Technologies, which owns and operates....
Gopal Vittal, Bharti Airtel MD & CEO India & South Asia, shares how the telecom giant is planning to use....
While a few industry experts are impressed at the bold attempt, others say something about the ad just doesn’t sit....
In today’s edition of the e4m Pride of India series, Abhinav Tyagi, SVP-Marketing, Urban Company, shares with us the firm’s....
B Thiagarajan, Managing Director of Blue Star, spoke about the brand’s journey, at the e4m Pitch CMO Summit 2022 The....
George, CEO, Bisleri International, delivered a special address on strengthening brand love at the e4m Pitch CMO Summit 2022 exchange4media....
The President at Mondelez International, India, delivered an insightful keynote address on ‘The Cadbury Dairy Milk Journey’ at e4m Pitch....
Dippak Khurana, Co-founder & CEO, Vserv, engaged in a fireside chat at the e4m Pitch CMO Summit The e4m Pitch....
