Simran Sabherwal STORY
Simran Sabherwal

sim.sab@gmail.com

Marketing Moments
Brands up marketing spends as consumers step out for the...

As brands entice consumers with offers and new launches, Print re-emerges as the advertisers’ go-to-medium this festive season With Diwali....

By Simran Sabherwal

Marketing Moments
Things look up for real estate biz down south ahead...

As the festival of light approaches, real estate and its ancillary industry in South India are optimistic about the season....

By Simran Sabherwal

Marketing Moments
We need to be a brand that is relevant, relatable...

Adhish Zaveri, Director – Marketing, Shaadi.com, says that people looking at matchmaking now see value in coming online The implementation....

By Simran Sabherwal

Marketing Moments
Innovation & diversification have been essential: Arjun Ranga

Arjun M Ranga, Managing Partner, NR Group & Managing Director, Cycle Pure Agarbathies, says he expects double-digit growth in all....

By Simran Sabherwal

Marketing Moments
‘JK Cement’s marketing strategies aligned with increased digital reach in...

Pushp Raj Singh, President Marketing, JK Cement Ltd. (Grey Cement Business) speaks about the brand’s recent campaign film, the realty....

By Simran Sabherwal

Marketing Moments
My Marie My Startup: 'Women entrepreneurs can be the change-makers...

Vinay Subramanyam, Head of Marketing, Britannia Industries tells us how the company’s latest initiative is helping home-makers become entrepreneurs  ....

By Simran Sabherwal

Marketing Moments
This year, protecting business, not growth, is the key: Mahesh...

Dr Gupta, Chairman, Kent Ro, tells us why the company continued to advertise during lockdown, about lessons learnt from the....

By Simran Sabherwal

Marketing Moments
Agility, adaptability & technology important in crisis time: Oliver Mirza,...

Mirza, Managing Director & CEO for Dr. Oetker in India & SAARC countries, tells us how the company connected with....


Marketing Moments
How we optimised mediums makes End of Reason Sale unique:...

Harish Narayanan, Head of Marketing, Myntra recounts how the company executed its latest campaign and overcame the challenges to a....

By Simran Sabherwal

Marketing Moments
eBay may look at outdoor campaigns towards the end of...

Ponnappa, Head – Growth Categories, Shipping & Marketing, eBay, tells us how the company re-established the business, its latest campaign....

By Simran Sabherwal

Marketing Moments
ON A WILD AND INNOVATIVE JOURNEY

Gaurav Dublish & Siddharth Sood, Co-founders, Wildcraft India, tell us how the company’s innovative mindset has helped it enter new....

By Simran Sabherwal

Marketing Moments
'With storytelling ingrained in our DNA, our job is to...

Sunita Rajan, Senior VP, Advertising Sales, Asia Pacific, CNN International, tells us how the global news giant is collaborating with....

By Simran Sabherwal

Marketing Moments
TITAN’S BRAND ZOYA: KEEPING THE SPARKLE ALIVE IN TESTING TIMES

Ajoy Chawla, CEO - Jewellery Division, Titan Company Limited says personalised experience is at the core....

By Simran Sabherwal

Marketing Moments
‘Lenovo SmarterEd is built on the premise that there is...

Amit Doshi, Chief Marketing Officer, Lenovo India, says the brand is going for a digital-first campaign that includes a long....

By Simran Sabherwal

Marketing Moments
‘We Are Reviewing Our Marketing Plans And Advertising Approach Going...

Abhinav Iyer, Head - Marketing & Strategy, Muthoot Finance says the company is planning to launch its marketing campaign soon.....

By Simran Sabherwal