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PMMAO 2011 INTERNET OUTLOOK : High bandwidth

Although online advertising forms a small chunk of the overall ad pie - only three per cent of the total....

By Neeta Nair

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I got into marketing because I love sports: Sanjeev Kapur

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Building up ‘Brand Indian Police’

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By Neeta Nair

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How to make happy managers!

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Excuse me while I call Gandhi a brilliant marketer: LK...

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By Neeta Nair

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Berger Paints experiments with designer themes

In a bid to attract new consumers, Berger Paints has partnered with Sussanne Roshan and The Charcoal Project to innovate....

By Neeta Nair

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Real advertising

By pitchteam

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Sharp air: Now premium air-purifiers

Sharp, the manufacture

By Neeta Nair




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August 2012

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By Neeta Nair