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ASCI launches Endorser Due Diligence service to help endorsers avoid...

Service will provide guidance from highly-qualified specialists from over 20 disciplines In order to help endorsers, follow the ASCI....

By Team PITCH

Marketing Moments
Reckitt India’s media mandate goes to dentsu X

dentsu X has been handing offline media mandate for Reckitt India since 2020 Reckitt India has consolidated the entire media....

By Team PITCH

Marketing Moments
Decoding the MBA bias in Marketing

Guest Column: Piali Dasgupta, Senior Vice President – Marketing, Columbia Pacific Communities talks about the unhealthy MBA obsession in Marketing....

By Piali Dasgupta

Marketing Moments
Sunil Kataria joins Raymond as CEO of Lifestyle Business

Prior to joining Raymond, Kataria was the CEO of GCPL, India and SAARC Raymond Limited today announced the appointment of....

By Team PITCH

Marketing Moments
Shaadi.com pledges to bring India’s women back to the workforce...

The campaign has garnered over 4 million views in just 2 days starting conversations across digital platforms Shaadi.com, through its....

By Team PITCH

Marketing Moments
In-content advertising on linear TV can have maximising impact: LS...

Krishnan, Whisper Media CEO and Director in India, outlines that the biggest challenge right now is to get more marketers....

By Team PITCH

Marketing Moments
‘BARC TV news data release on track’

According to officials of several news channels, BARC has not made any change in the schedule of releasing TV news....

By Team PITCH

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Big 4 broadcasters likely to pull out their Hindi GECs...

The collective decision has been taken to protect the subscription revenue which is under tremendous pressure due to migration of....

By Javed Farooqui

Marketing Moments
Licious ropes in Mallika Dua, Patralekhaa & Nidhi Singh for...

In the films, the three women express their love for meat Licious has roped in three women influencers for its....

By Team PITCH

Marketing Moments
Design Cafe & Fever FM Pledge to Break "Unconscious Bias...

Unveils a vox pop style campaign to address the prevalence of unintentional biases On the occasion of International Women’s....

By Team PITCH

Marketing Moments
Radio City celebrates the triumphs of women this International Women’s...

The campaign focuses on dispelling the outdated notion about female drivers Women have always been a driving force who continue....

By Team PITCH

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maspar inspires women to weave their own stories in new...

The film celebrates womanhood, the spirit of women of dreaming big within the four walls of their homes and breaking....

By Team PITCH

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Kaya marks International Women's Day with its #WhatWomenWant campaign

In the film, influencers like Nauheed Cyrusi, Siddhi Mehta, Rajshree Sawant, Diksha Chutani and Mehak J speak on what women....

By Team PITCH

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Xiaomi India celebrates women achievers

Nine local women achievers were honoured for their exceptional contribution to the society Xiaomi India today organized the....

By Team PITCH

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Lupin signs on Mary Kom for its Women’s Cardiovascular Health...

The initiative brings internationally eminent cardiologists to increase awareness of health screening tests amongst pre-menopausal women Global pharma major Lupin....

By Team PITCH